Strategic alliances are extensively employed in the automotive, electronics, computer telecommunications, airlines and hi-technology network-oriented industries. The airline industry has become one of the most competitive industries lately. Considerable works have been dedicated to studying airline alliances. Having said that, existing studies
This thesis is describing a business strategy of how to license a software product. The licenses discussed in this thesis are called open source licenses. The open source licenses have gained much attention lately by companies such as Microsoft, IBM, and Sun
The aim of this master thesis is to show how important it is to make deep market investigations of the present situation before expensive market activities are decided and entered into the market in question. Many industrial market plans are released without
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