Competitive advantage is described as the strategic advantage one business organization has over its rival organizations within its competitive industry. Attaining competitive advantage strengthens and positions an enterprise much better within the business environment. Competitive advantage arises when a business obtains or builds up an attribute or combination of attributes which allows it to outshine its rivals. These capabilities may include access to natural resources, for example high quality ores or economical power, or access to professional and knowledgeable personnel human resources. This section provides competitive advantage articles, project reports, competitive advantage thesis, dissertation, project ideas, competitive advantage project samples and list
The aim of this master thesis is to show how important it is to make deep market investigations of the present situation before expensive market activities are decided and entered into the market in question. Many industrial market plans are released without
Prior research has identified the manner in which human capital, social capital, and other intangible resources create value for organizations. Among such resources, those contributed by a firm’s top managers have been singled out as particularly important for the generation and preservation
This master’s thesis was carried out at Volvo Trucks in Gothenburg, Sweden. Volvo Trucks is one of the world’s leading manufactures of heavy trucks and they have always seen the value in having effective material flows in order to succeed in the
With the continuous growth of competition in the market place, understanding customers has become more and more important method of marketing. Research has shown that high service quality contributes significantly to profitability. In search of competitive advantage, both practitioners and academics are
Knowledge management is not something new. It is going to be something tangible and in another word there is a kind of revolution on this topic today. Nowadays all successful organizations are becoming knowledge-based and they try to have knowledge management and